Freja Annamatz is Chief Communications Officer at Karolinska University Hospital in Stockholm, Sweden. She has over 20 years of experience in strategic and corporate communications, crisis management, and public affairs across the healthcare, life science, aviation, and retail sectors.
Before joining Karolinska, she led communications for AstraZeneca Sweden and previously served as Head of Press at Scandinavian Airlines (SAS), Apoteket AB, and the leadership organization Ledarna. Freja holds a master’s degree in political science from Åbo Akademi University in Finland.















