Ichc Img Ponent Lars Elgard 1000x1000

Lars Elgård Pedersen

Head of Media Relations Communication Department Aarhus University Hospital​

Press Officer, Aarhus University Hospital, Denmark
Lars (63) is a journalist, and for the past 25 years he has worked with press and crisis management as well as strategic communication at Aarhus University Hospital.
He has handled a large number of crisis situations and press matters based on Situational Crisis Communication Theory. He is a member of the hospital’s disaster management committee and has developed the hospital’s crisis communication plan.