Cleveland Clinic is recognized as one of the world’s leading healthcare brands. This session will explore the strategic public and media relations efforts that help form and sustain the organization’s global reputation. The Media & Public Relations team...
Celebrities have the power to influence public opinion and behaviour, making them valuable partners in health campaigns. As influential figures with large, engaged audiences, they can help raise awareness about critical health issues, promote healthy behaviours, and...
When it comes to shaping our health choices, who tells the story—and how—matters. We will focus on how health institutions advocate public health policies and communicate them to the public, in contrast to how private companies—often marketing products that directly...
The Quiral Project is a joint initiative of the Vila Casas Foundation and the Centre for Studies on Science, Communication and Society at Pompeu Fabra University. Each year, a specific health issue is analysed examining public information on the topic (across mass...
As the world continues to evolve, so too must the profiles and skill sets of professionals in health communication, public health, and beyond. The roundtable focuses on the diverse range of profiles needed to navigate new challenges, from technological advancements to...
